This is an itinerary type of game which has a game board with a customized design on your industry (pharma, insurance,…, you name it).


It is used in product knowledge training (product launch, commercial meetings –refresh-, and to train distribution channels), or in company values and skills deployment, in welcome plans, etc. Also for marketing purposes -i.e. sports- sponsored by the company.


  • Individual or in teams.
  • It contains game variables such as benefit and hazard fields, getting wildcards (to change a question), determining whether answering incorrectly allows to continue travelling along the game board or whether it launches another question, option of losing points and how many, etc.

  • There is a question bag. The ones answered correctly are discarded and will not come up again. The ones missed go back to the bag.

  • Game duration is around 20-25 minutes and it is played either in one go, or one can leave it and come back later to the same point where he was.

  • Statistics provided (i.e. % correct answer for each question.